When I was a kid, I wanted to be a professional baseball player, skateboarder, and artist. Not just dream jobs—I was actually pretty good at all three. But when I was 13, someone told me those dreams probably wouldn’t happen.

Turns out, they kind of did.

I’ve coached my sons’ baseball teams, taught my daughters how to skateboard, and helped thousands of business owners become better at branding. Maybe those weren’t silly dreams after all.

Coaching, teaching, and training are at the heart of what drives me. That’s where I thrive—and that’s what led me to FLEXpoint.

I’ve always been a student of great branding, especially brand relevance and the art of differentiation. I created the Relevant Content Accelerator (RCA) to help promo pros, apparel geeks, and printpreneurs show up with clarity, consistency, and confidence.

It started with a t-shirt I screen-printed at 16—a skateboarding logo, obviously. That project sparked a journey through branded merch, decorated apparel, and eventually running my family’s promotional product agency. After selling the business, I went all-in on helping others tell their brand stories more effectively.

Today, I travel and teach business owners and sales reps how to stand out, attract the right customers, and build trust—on LinkedIn, at trade shows, and everywhere their brand shows up.

So, why tacos?
Because they make everything better—and just like your brand, they’re delicious containers of greatness.

Let’s connect!
DM me with questions… or taco recommendations. ✌🧡🌮